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Lifestyle
Why Do Millennials Prefer to Shop at Target?
Target, it’s pronounced Tarjayt by sophisticated people and it’s for high-class people who think that Walmart’s brands are below them. As it turns out, Millennials love to shop at Target. And it’s not just because Target sells slightly higher-end brands …
Pop Culture
Is Gen Z Really a Silent Generation?
They support all types of equality, especially racial equality. They’re also tens of millions strong in America. They’re Gen Z and they’re making a mark on the world as they come of age and buy with their leaning towards tech …
Fashion
Do Gen Zers Follow in Millennials Footsteps?
Are Gen Zers taking Millennials’ digital habits one step further? That may be the case when you examine the data that describes their digital inclinations and IQ. It’s time to parse through the data and describe exactly how Gen Z …
Fashion
Smart Homes Are Trending For Millennials
You can turn your dishwasher and washing machine on when you’re at a baseball game. It’s possible thanks to smart homes. These homes have devices and appliances that are controlled by apps. They’re trending for Americans, especially Millennials. Millennials are …
Fashion
Millennials Are Redefining What it Means to Be An American
The American Dream has long been to get married, buy a home, and have 2-3 kids. However, changing life and economic circumstances in America. Millennials are the first generation in American history who are saying no to getting married and …
Fashion
How Millennials Are Trendsetters
Most Millennials are children of Baby Boomers. They wield enormous purchasing power as a collective group. They are also bold and setting trends that the rest of America and the world will follow for several decades. But they are setting …
Fashion
How Gen Z is Redefining Fashion
Fast fashion may be so out, but real fashion is returning. However, it’s doing so in a revolutionary way. Cash-strapped Gen Zers are flocking to thrift stores to snap up top brands like Talbots and Tahari, often at bargain prices. …
Pop Culture
How Are The Millennials A Much Different Generation?
The generation that grew up during the Great Depression of the 1930s were known for their grit and amazing frugality. The Baby Boomers were known for more spending and being revolutionaries. But the Millennials are not known for anything as …
Fashion
What’s Trending in Makeup This Summer?
The first cosmetics were used by the Ancient Egyptians over 8,000 years ago as far back as 6000 BCE. Makeup has come a long way since then and is a staple for most women (and even some men) worldwide, especially …
Fashion
Gen Z Women Are Getting Bold With Makeup
And that’s okay. Big hair and blue eyeshadow are not new to women either. Western Baby Boomer women made that more popular starting in the 1960’s. Watch Bewitched and observe Samantha Stephens’s mother Eldora if you are sceptical. It was …
Foods and Recipes
Why Aren’t Americans Eating Out Nearly As Much As They Used To?
Did you know that some American Millennials and Gen Zers don’t know how to use a stove or an oven? The reason? They never cook. Americans have been known for their penchant for eating out all of the time and …
Pop Culture
Generation Alpha Has Amazing Spending Power
The youngest of this generation is still in their mom’s tummies, but they will still hold enormous power over global spending habits, especially in years to come. Welcome to Generation Alpha. As you discovered in a previous article, they’re the …
Lifestyle
Do Millennial’s Frugal Habits Go Beyond Avocado Toast?
Millennials love avocado toast because it’s healthy and frugal – two things that the generation born between 1981 and 1996 crave. But is that all they’re saving on? It turns out that they’re a fairly frugal generation after all. And …
Pop Culture
Just How Tech Savvy is Generation Alpha?
Did you know that half of today’s seven-year-olds may live to be at least 100? That includes my seven-year-old son! One unique thing characterizes them and makes them different from any other generation who has ever lived on this planet …
FashionLifestyle
How Did Covid Transform How Millennials Shop?
Being an incredibly large generation cohort numbering 72.24 million strong, perhaps it’s millennials and not so much the aging baby boomers who are transforming the way Americans, and perhaps the rest of the world shop. The oldest millennials turned 40 …




